I had the honor of working alongside Kobe Bryant for his basketball analysis show Detail on ESPN+. Driven by his knowledge of the game, Kobe Bryant sets out to break down and analyze key games from the perspective of a NBA star player. Breaking down film play by play, while teaching the importance of details.



Role ︎
Design

The Process  ︎

 

The concept focused on the creation of a basketball. The small details found only when a ball is your best friend, the tool from which you achieve your dreams. Material exploration was the first key element. From abstract materials of the inside lining of a ball to the iconic bumps on the surface.

 

Client: Kobe Bryant, ESPN+
Studio: Granity Studio
Creative Director - Kobe Bryant
Art Director - Jake Bloch
Producer - Patricia Steely
Design: Sebastian Hoppe